One of our vital services for members and chapters is to conduct strategic planning sessions. Recently, Jeff Jensen, our Southwest field staff representative, and I facilitated a session with the Southern Nevada Chapter.
I've been honored to work with many chapters this year, including the Iowa GCSA, Minnesota GCSA, Western Washington GCSA and more. The mission of these sessions is to provide a view and roadmap for short- and long-term success.
The process
If you have not participated in a GCSAA-facilitated session, we have a template that works well for most chapters.
First, we ask attendees what their expectations are for the day. This helps shape the direction for the meeting. It is always interesting to hear different viewpoints and see which issues are at the forefront for the members.
SCOR
From here we will participate in a strengths, challenges, opportunities and risk exercise. Mostly these are related to the chapter, however, we will discuss industry and individual member concerns, as well.
Once this is completed, we will have each participant offer their top two or three areas within each category. From here, we see what the priority items are and we can focus our direction to ensure expectations are being met.
Mission, vision and goals
From here we look at the mission statement of the chapter. This is key. The mission is why the chapter exists. The vision is what the chapter should look like to its membership.
A mission statement should be clear, concise and effective. A two- or three-sentence mission statement shows a chapter is not focused on its existence.
The vision can be a statement or a short list. GCSAA's vision is to be the "Global Leader in Golf Course Management." A chapter vision statement may focus on being the go-to source for members on local golf course management issues.
Goals are developed on various factors. First, we look at the SCOR analysis and priority items. We look at what will help us achieve our vision. We set a timeline of accomplishing our goals and look to individuals who will be a chair or vice-chair to keep the ball moving.
This template is also effective at the club or department level. I have successfully helped facilitate sessions for teams and organizations.
If your chapter has not held a session in some time, please contact me. Our chapter outreach team is here to help!
Steve Randall
(800) 472-7878 ext. 5146
I've been honored to work with many chapters this year, including the Iowa GCSA, Minnesota GCSA, Western Washington GCSA and more. The mission of these sessions is to provide a view and roadmap for short- and long-term success.
The process
If you have not participated in a GCSAA-facilitated session, we have a template that works well for most chapters.
First, we ask attendees what their expectations are for the day. This helps shape the direction for the meeting. It is always interesting to hear different viewpoints and see which issues are at the forefront for the members.
SCOR
From here we will participate in a strengths, challenges, opportunities and risk exercise. Mostly these are related to the chapter, however, we will discuss industry and individual member concerns, as well.
Once this is completed, we will have each participant offer their top two or three areas within each category. From here, we see what the priority items are and we can focus our direction to ensure expectations are being met.
Mission, vision and goals
From here we look at the mission statement of the chapter. This is key. The mission is why the chapter exists. The vision is what the chapter should look like to its membership.
A mission statement should be clear, concise and effective. A two- or three-sentence mission statement shows a chapter is not focused on its existence.
The vision can be a statement or a short list. GCSAA's vision is to be the "Global Leader in Golf Course Management." A chapter vision statement may focus on being the go-to source for members on local golf course management issues.
Goals are developed on various factors. First, we look at the SCOR analysis and priority items. We look at what will help us achieve our vision. We set a timeline of accomplishing our goals and look to individuals who will be a chair or vice-chair to keep the ball moving.
This template is also effective at the club or department level. I have successfully helped facilitate sessions for teams and organizations.
If your chapter has not held a session in some time, please contact me. Our chapter outreach team is here to help!
Steve Randall
(800) 472-7878 ext. 5146
